Getting the timing wrong on your student marketing campaign is not only frustrating, it’s also a waste of resources, hard work, and what was likely to have been creative gold. In short, you don't need us to tell you that it's hugely important to familiarise yourself with the key dates throughout the university calendar in order for your campaign to be a success.
We've detailed all the essential dates and important events for 2017-2018 to help you understand what time of year is going to allow you the greatest return on your student marketing campaign.
- 44 key opportunities to market to students
- University social events
- National awareness weeks
- Term times
- Reading weeks
- Student loan instalments
- The best time periods to carry out on-campus marketing activity